That’s normal—and we address it directly in the program. It’s called oscillation: the back-and-forth between old patterns and new ones. It’s the same reason most diets fail.

The key is recognizing it quickly. Awareness is the first step to turning things around before it becomes a setback. Prospect & Flourish equips you with tools and structures to help you stay consistent—and you’ll also have access to a supportive learning community designed to keep you accountable and moving forward.

Not at all. In fact, if you already have a good sales training program, Prospect & Flourish will complement it—not compete with it.

Most sales programs touch on prospecting or lead generation, but only in passing. Prospecting usually gets reduced to a few scripts, tips, or quick exercises, while the bulk of the training focuses on closing skills and presentations. That leaves a huge gap—the very front end of the sales process—where most professionals struggle.

That’s why Prospect & Flourish exists. This program is dedicated solely to prospecting. It doesn’t teach you someone else’s canned system. Instead, it guides you in building a structure of your own, tailored to your strengths and your industry. The result is a process that fuels your sales training—not a replacement for it.

You’re right—selling isn’t easy. It takes hard work, professionalism, and a genuine commitment to creating value for your clients. That’s the only way you build lasting success.

But here’s the truth: for professionals who understand this and practice it with integrity, selling itself gets easier over time. The real struggle isn’t in serving clients—it’s in finding them. Prospecting is the weakest link in the sales chain, and the part most training skips over.

That’s why we say: "Selling is easy." It’s prospecting that’s difficult. And that’s exactly where Prospect & Flourish helps you the most.

The core principles of prospecting are the same across every field—human engagement, trust, and consistent follow-through. What changes is how those principles get applied in your specific industry. That’s why Prospect & Flourish includes a wide range of examples and applications drawn from different professions.

If you’re looking for something even more specialized, we can help. Prospect & Flourish is also available as an internal, company-wide solution—customized for your industry and deployed cost-effectively across larger teams. To discuss further, contact Keith Luscher at [email protected].

In some cases, yes. Generally speaking, CE availability varies by industry and their respective governing bodies. For Registered Securities Representatives, Prospect & Flourish qualifies for CE credit under the Firm Element portion of Continuing Education, as monitored by FINRA. Each brokerage firm determines what counts toward its own requirements.

If you’d like CE credit in your field, let us know. We’ll be glad to explore options and work with you to make it possible.

Earlier editions of Prospect & Flourish were only available as textbooks. Over the years, countless professionals asked for an online version—and for good reason. The online program gives you flexibility:

● Learn at your own pace, on your own schedule.

● Revisit lessons anytime for reinforcement.

● Download worksheets and tools you can put to work immediately.

And if you prefer to study from printed materials, you can also add the hard-copy binder edition—loose-leaf bound with tab dividers. This format makes it easy to follow along, organize your notes, and even add updated curriculum as the program grows.

In short, you get the best of both worlds: the convenience of online learning plus the structure of a physical edition you can keep at your side.

Each video lesson summary about 10–15 minutes, accompanied by the printed curriculum (upon which the quizzes are based) so you can learn in focused bursts. The printed curriculum goes deeper, and absorbing it will take a bit longer.

But like any self-study course, you set the pace. Some professionals move quickly through the material, while others spread it out and revisit lessons as they apply them in the field. The key is consistency—not speed—and you’ll have lifetime access so there’s no deadline hanging over your head.

That’s exactly why Prospect & Flourish exists. Most programs hand you someone else’s system and expect you to force yourself into it. It might work for a while, but it rarely lasts—because it wasn’t designed for you.

This program is different. We don’t hand you a cookie-cutter formula; we guide you in building a process of your own. Yes, while it's built upon timeless principles that our foundational to all of us in life, what strategies you choose to deploy how you apply them are up to you.

That way, it fits your strengths, your industry, and your style of working. When you create it, it sticks—because it’s yours.

Absolutely. While Prospect & Flourish is designed for individual professionals, it can also be deployed across an entire team or company. In fact, organizations would benefit from its shared framework so everyone develops consistent prospecting habits and language.

We offer company-wide solutions that make it easy and cost-effective to roll out the program for groups of producers. If you’re interested in equipping your whole team, just reach out—we’ll be glad to discuss the options.

YES!!! Prospect & Flourish is designed to meet you where you are. If you’re brand new, it gives you a strong foundation in prospecting—the part of sales most beginners struggle with. And if you’re more experienced, it helps you refine your habits and build a process that finally sticks. Either way, you’ll walk away with a framework that fits you, your style, and your industry.

No special software is required. All you need is an internet connection to access the online lessons. The worksheets and tools are provided as simple downloads—easy to print, save, and use in whatever way works best for you.

If you prefer print, you can also add the hard-copy binder edition, which organizes everything with tab dividers for quick reference and easy updates.