“Service isn’t just fixing mistakes—it’s showing up when they least expect it.”
That’s where loyalty is forged.
[Lesson 6.3] Loyalty doesn’t grow from apologies—it grows from presence. Great service goes beyond correction; it anticipates need. When you show up before you’re asked, you communicate care, reliability, and respect. These moments—when people least expect your follow-up—become the ones they remember most. That’s where service becomes trust, and trust becomes loyalty. The extra step is never wasted.
